betoddoreven
Internet Betting Company

This client wanted a simple visual way of putting across the concept of odd or even betting. The name says it all - but the tumbling dice and animated strap line make the identity more memorable.

Different colour variants are used to represent different sports to help visitors to the site navigate effectively. Although the website and some printed items use a black background, the identity is also used on a white ground for stationery applications.

Link to www.betoddoreven.com